As of lately, I’ve been reflecting on my love of blogging. With that, many changes have occurred in the blogging world over the years. From a young age, I’ve had my own platform to share my thoughts and snippets of my life to the online world. Whether it be MySpace, Piczo, or now- my very own blog that I’ve put my heart and soul into.
With the blogging community constantly growing, I’ve found that the nature of blogging has changed tremendously over the last few years. Advertisements, blog monetization, sponsored posts, newsletter sign-ups, podcasts, online courses- you name it! The possibilities to gain a larger audience are endless. It can be hard not to get caught up in the whim of it all.
WHAT MATTERS TO YOU
If I were to write sponsored posts advertising new products on my blog constantly, this would no longer be the blog I once created. I created My Lovelier Days as an authentic space to share advice and to spread self-love and awareness. I have nothing against sponsored posts or ads- I partake in those myself! With that being said, I do believe that too much of a focus on these things can lead you to forget the very purpose of your blog.
What’s the reason you started your blog in the first place? It can be exhausting having to post regularly to create a life online that attracts interest avidly. Whenever I feel overwhelmed by the demands of blogging, I think back to why I created my blog and what I love about blogging.
IT’S OKAY TO TAKE A BREAK
On the days where I just can’t gain a grasp on anything that motivates or inspires me, I take a break. I once felt as though I had to embark on extravagant adventures just to have interesting content. With time, I’ve learned to find happiness in the simple joys. After years of traveling and dreaming of moving far away, I’ve found a new appreciation for my home. I’ve spent my days exploring my hometown and taking time to enjoy life without having to share each moment. Sometimes, in order to find what is authentic to you, you have to disconnect for a while.
It’s okay to take a break from blogging and from sharing your latest adventures. I try not to worry too much about losing followers or engagement. Blogging is about so much more than that. If all you strive for is a high following, your blog will lose its authenticity and uniqueness. I too have struggled with this in the past, but I’ve found that staying true to myself has brought me a genuine sense of purpose.
FINDING THAT BALANCE
I’m not saying that you should avoid striving to gain followers and monetize your blog. It’s a beautiful joy to see your blog’s community grow. I have written sponsored posts, have advertisements on my blog, and work to grow my following, too! Finding a balance between creating authentic content and earning from your blog can be tricky. Your content will speak for itself if you feel you are staying true to your blog. When you feel you’ve lost your balance, take the time and space you need to find that place again.
Have you ever struggled to stay balanced and authentic in your blogging? I’d love to hear about your experiences!